Arja Lemmetyinen
arinle@utu.fi ORCID identifier: https://orcid.org/0000-0002-1974-0784 |
Publications 
10 of 10
- Country image as a nation branding tool (2011) Keeping up the legacy - interactive teaching in marketing and international business. Cases in honour of lecturer Martti Salo. Hakala, Ulla;Lemmetyinen, Arja
(B3 Non-refereed article in a conference publication) - Culture is the message': The status of cultural capital and its effect on a city's brand equity (2011) Hakala, Ulla;Lemmetyinen, Arja
(A4 Refereed article in a conference publication ) - Destination network management: A conceptual analysis (2011) Kirsi Meriläinen;Arja Lemmetyinen
(A1 Refereed original research article in a scientific journal) - Building a Brand Identity in a Network of Cruise Baltic’s Destinations (2010)
- Journal of Brand Management
(A1 Refereed original research article in a scientific journal) - Companies as vectors of nation branding: The role of Nokia in branding Finland (2010) Annual Place Branding Yearbook 2010 Hakala, U.; Lemmetyinen, A. Gnoth, J.
(A3 Refereed book chapter or chapter in a compilation book) - Destination-marketing organizations facing the challenges of change. Managing Change in Tourism (2010) proceedings of 59th AIEST conference Lemmetyinen, A.
(A4 Refereed article in a conference publication ) - The coordination of cooperation in tourism business networks (2010)
- Turun Kauppakorkeakoulun Julkaisujasarja Ae
(G5 Article dissertation ) - The role of Nokia in branding Finland. Companies as vectors of nation branding (2010) International Place Branding Yearbook 2010 Hakala, U.; Lemmetyinen A.; Gnoth, J.
(A3 Refereed book chapter or chapter in a compilation book) - The Role of the DMO in Creating Value in EU-funded Tourism Projects (2010) Lemmetyinen, A.
(A1 Refereed original research article in a scientific journal)
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