Aino Halinen-Kaila
D.Sc (Econ & Bus.Adm.)
aihaka@utu.fi ORCID identifier: https://orcid.org/0000-0002-9301-9960 |
Business-to-business marketing, Research paradigms, Dynamics of business networks, Customer relationship management, Professional services marketing, Process research methodology
Aino is Professor of Marketing since 1999 at Turku School of Economics. She received her PhD in Marketing in 1995 and has since served in various academic positions at TSE e.g. as Vice-Dean responsible for research and doctoral education 2012-2019, and as associate professor at Helsinki School of Economics. Her studies have been published in international books and acknowledged journals including Journal of Management Studies, Journal of Business Research, Industrial Marketing Management, Journal of Personal Selling and Sales Management, and Journal of Service Management.
Since the early 1990’s Aino has been an active member in various national and international research networks (IMP-Group, ValueNet Consortium, and Nordic networks on Interorganizational Research and Relationship Dynamics, NorD). She currently sits on a number of editorial boards (IMM, JBIM) and has shortly visited Stanford University (SCANCOR), Manchester Business School, and Robinson College at Georgia State University. Aino’s current duties focus on doctoral education and scientific expert tasks.
Current research topics:
Visioning and foresight in business networks
Shaping sustainable business markets
On-going research projects:
MarketVision: Visioning and shaping sustainable business markets, 2022- Funded by Dr. Marcus Wallenberg Foundation and Foudation for Economic Education.
Follow the Pig: A business perspective to antibiotics and the meat production ecosystem, 2018- in collaboration with business scholars from three Nordic universities: University of Southern Denmark, Uppsala University ja BI Norwegian Business School. Funded by NOS-SH.
- Clearing the paradigmatic fog — how to move forward in business marketing researchParadigmasta paremmaksi: B2B-koulukuntien kehitys ja vuorovaikutteinen rinnakkaiselo (2022)
- Industrial Marketing Management
(A1 Refereed original research article in a scientific journal) - Is there room for a future perspective in business network research?
(Presentation at the 38th Industrial Marketing and Purchasing (IMP) Conference 2022) (2022) Halinen Aino, Nordberg-Davies Sini
(Other publication) - Visioning for radical innovation in networks: developing methods for networked foresight (2022)
- LUT Scientific and Expertise Publications
(A4 Refereed article in a conference publication ) - Toward a goal-oriented view of customer journeys (2020)
- Journal of Service Management
(A1 Refereed original research article in a scientific journal) - Clearing the paradigmatic fog – contrasting the IMP and the mainstream in b2b research (2019) IMP Conference Papers Kristian Möller, Aino Halinen
(D3 Article in a professional conference publication) - Moving beyond ethical decision-making: a practice-based view to study unethical sales behavior (2019)
- Journal of Personal Selling and Sales Management
(A1 Refereed original research article in a scientific journal) - IMP thinking and IMM: Co-creating value for business marketing (2018)
- Industrial Marketing Management
(A1 Refereed original research article in a scientific journal) - Interactive Network Branding: Creating corporate identity and reputation through interpersonal interaction (2018)
- The IMP Journal
(A1 Refereed original research article in a scientific journal) - (2018) Miten menee, markkinointitiede? : professori Rami Olkkosen juhlakirja Aino Halinen-Kaila, Kristian Möller
(B2 Non-refereed book chapter or chapter in a compilation book) - The opportunities and limitations of network visioning -- the case of strategizing in a distribution network (2018) Abrahamsen Morten H., Halinen Aino, Naudé Peter
(Other publication)
