Joni Salminen
Postdoctoral researcher
Digital marketing, startups, platforms, personas
Marketing, Human-Computer Interaction, Technology
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
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- Four Types of Toxic People: Characterizing Online Users' Toxicity over Time (2020) Proceedings of the 11th Nordic Conference on Human-Computer Interaction: Shaping Experiences, Shaping Society Raghvendra Mall, Mridul Nagpal, Joni Salminen, Hind Almerekhi, Soon-Gyo Jung, Bernard J. Jansen
- From flat file to interface: Synthesis of personas and analytics for enhanced user understanding (2020)
- Proceedings- Association for Information Science and Technology
- Giving Faces to Data: Creating Data-Driven Personas from Personified Big Data
(Conference demonstration) (2020) Proceedings of the 25th International Conference on Intelligent User Interfaces Soon-Gyo Jung, Joni Salminen, Bernard J. Jansen - "Her Name Was Chloe and She Delivers Stuff to Your Room" (2020) Proceedings of the 11th Nordic Conference on Human-Computer Interaction: Shaping Experiences, Shaping Society Joni Salminen, Milica Milenkovic
- How Does Personification Impact Ad Performance and Empathy? An Experiment with Online Advertising (2020)
- International Journal of Human-Computer Interaction
- Persona Perception Scale: Development and Exploratory Validation of an Instrument for Evaluating Individuals' Perceptions of Personas (2020)
- International Journal of Human-Computer Studies
- Personas and Analytics: A Comparative User Study of Efficiency and Effectiveness for a User Identification Task (2020) Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems Joni Salminen, Soon-Gyo Jung, Shammur Chowdhury, Sercan Şengün, Bernard J. Jansen
- Rethinking personas for fairness: Algorithmic transparency and accountability in data-driven personas (2020)
- International Conference on Human-Computer Interaction
- The effect of experience on persona perceptions
(Extended Abstract) (2020) CHI EA '20: Extended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems Joni Salminen, Soon-gyu Jung, Joao M. Santos, Shammur Chowdhury, Bernard J. Jansen - The Effect of Numerical and Textual Information on Visual Engagement and Perceptions of AI-Driven Persona Interfaces (2020)
- International Conference on Intelligent User Interfaces
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