Joni Salminen
Postdoctoral researcher
joni.salminen@utu.fi Rehtorinpellonkatu 3 Turku ORCID identifier: https://orcid.org/0000-0003-3230-0561 |
Areas of expertise
Digital marketing, startups, platforms, personas
Digital marketing, startups, platforms, personas
Research community or research topic
Marketing, Human-Computer Interaction, Technology
Marketing, Human-Computer Interaction, Technology
Biography
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
Publications 
7 of 12
- Detecting demographic bias in automatically generated personas (2019) CHI EA '19 Extended Abstracts of the 2019 CHI Conference on Human Factors in Computing Systems Salminen J., Soongyo J., Jansen B.
(Other publication) - Detecting Toxicity Triggers in Online Discussions
(Conference poster) (2019) Proceedings of the 30th ACM Conference on Hypertext and Social Media Hind Almerekhi, Haewoon Kwak, Bernard J. Jansen, Joni Salminen
(Other publication) - Does a Smile Matter if the Person Is Not Real?: The Effect of a Smile and Stock Photos on Persona Perceptions (2019)
- International Journal of Human-Computer Interaction
(A1 Refereed original research article in a scientific journal) - Exploring the Relationship Between Game Content and Culture-based Toxicity: A Case Study of League Legends and MENA Players (2019) HT '19 Proceedings of the 30th ACM Conference on Hypertext and Social Media Sercan Sengün, Joni Salminen, Peter Mawhorter, Soon-gyo Jung, Bernard J. Jansen
(A4 Refereed article in a conference publication ) - Machine learning approach to auto-tagging online content for content marketing efficiency: A comparative analysis between methods and content type (2019)
- Journal of Business Research
(A1 Refereed original research article in a scientific journal) - Mapping online hate: A scientometric analysis on research trends and hotspots in research on online hate (2019)
- PLoS ONE
(A1 Refereed original research article in a scientific journal) - Online hate ratings vary by extremes: A statistical analysis (2019)
- International ACM SIGIR Conference on Research and Development in Information Retrieval
(A4 Refereed article in a conference publication ) - Personas Changing Over Time: Analyzing Variations of Data-Driven Personas During a Two-Year Period
(Extended Abstract of the 2019 CHI Conference on Human Factors in Computing Systems) (2019) Extended Abstracts of the 2019 CHI Conference on Human Factors in Computing Systems Soon-gyo Jung, Joni Salminen, Bernard J. Jansen
(Other publication) - Persona Transparency: Analyzing the Impact of Explanations on Perceptions of Data-Driven Personas (2019)
- International Journal of Human-Computer Interaction
(A1 Refereed original research article in a scientific journal) - The effect of smiling pictures on perceptions of personas (2019) 27th Conference on User Modeling, Adaptation and Personalization Adjunct (UMAP’19 Adjunct) Joni Salminen, Soon-gyo Jung, João M. Santos, Bernard J. Jansen
(A4 Refereed article in a conference publication )
UTU Research Portal