International Business
University of Turku » Turku School of Economics » Department of Marketing and International Business
Persons
Publications
- Decision-making in the absence of scale of desirability (2016)
- Delineating the fuzzy front end of market shaping (2023)
- Designing business models to overcome the barriers to renewable energy market creation in developing and emerging countries: Masar box, a case study (2020)
- Designing for learning: How to become an IB strategist? (2016)
- Designing international M&As from a control perspective – The role of M&A teams (2011)





