Refereed article in conference proceedings (A4)

Commercialization Skills: Necessity for High Technology Entrepreneurs in Digital Era




List of AuthorsSaheed A. Gbadegeshin

EditorsKohei Arai, Rahul Bhatia, Supriya Kapoor

Conference nameFuture Technologies Conference

PlaceCham, Switzerland

Publication year2019

Book title *Proceedings of the Future Technologies Conference (FTC) 2018

Title of seriesAdvances in Intelligent Systems and Computing

Volume number881

Start page965

End page975

ISBN978-3-030-02682-0

eISBN978-3-030-02683-7

ISSN2194-5357

DOIhttp://dx.doi.org/10.1007/978-3-030-02683-7_71

URLhttps://link.springer.com/chapter/10.1007/978-3-030-02683-7_71

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/36065313


Abstract

As Fourth revolution evolves, digitalization enables development and
diffusion of new high technologies. Hence, it is essential to have
knowledge on commercialization competence, which assists entrepreneurs
to transform their inventions/innovations into consumable
products/services. Therefore, this study investigates commercialization
skills and their importance for entrepreneurs in digital era. A
qualitative method was used via interview. Business advisors and
developers in Finland were interviewed. The results revealed that
presentation/pitching, regulatory, information analysis, social media,
and negotiation skills are necessary for high technology entrepreneurs.
The results also affirmed that entrepreneurship, marketing, and business
management skills, which are previously discussed by scholars and
practitioners, are also needed. With these results, this study
contributes to the discourse of commercialization and entrepreneurship
education.


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Last updated on 2022-07-04 at 17:02