Stakeholder engagement for place branding ecosystem building: the role of platforms (Presentation at the 5th Annual Conference of the International Place Branding Association (IPBA 2021)) - UTU Research Portal

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Stakeholder engagement for place branding ecosystem building: the role of platforms
(Presentation at the 5th Annual Conference of the International Place Branding Association (IPBA 2021))

: Pohjola Tuomas, Sihvonen Lilli, Lemmetyinen Arja, Nieminen Lenita

: Annual Conference of the International Place Branding Association

: 2021