Refereed article in conference proceedings (A4)
Digital Museum Transformation Strategy Against the Covid-19 Pandemic Crisis
List of Authors: Markopoulos Evangelos, Ye Christina, Markopoulos Panagiotis, Luimula Mika
Conference name: International Conference on Applied Human Factors and Ergonomics
Publisher: Springer Science and Business Media Deutschland GmbH
Place: Cham
Publication year: 2021
Journal: Lecture notes in networks and systems
Book title *: Advances in Creativity, Innovation, Entrepreneurship and Communication of Design Proceedings of the AHFE 2021 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 25-29, 2021, USA
Journal name in source: Lecture Notes in Networks and Systems
Title of series: Lecture Notes in Networks and Systems
Volume number: 276
Start page: 225
End page: 234
ISBN: 978-3-030-80093-2
eISBN: 978-3-030-80094-9
ISSN: 2367-3370
DOI: http://dx.doi.org/10.1007/978-3-030-80094-9_27
During the last decade, the art industry and especially the museums, the art galleries and the auctions has stagnated due to the global financial crisis (2007–2017) and latest lockdowns brought by the Covid-19 pandemic (2020-). Many art institutions introduced digital technologies into their operations and transitioned to the online art market. Visits to art exhibitions include interaction with other visitors of similar interests. Hence, digital art venues must create the same environment vibes and offer similar opportunities as the physical ones. The paper indicates the application of the avatar technology as an interaction method in digital museum spaces. It also provides the functional requirements, a navigation process, and the implementation scenarios for the adaptation of such technologies. The application of this digital strategy can transform the art market, contribute to the museum’s sustainability, and offer the public different ways of learning and entertainment.