On the way to understanding binge watching behavior: the over-estimated role of involvement (vol 28, pg 111, 2018)
: Merikivi J, Salovaara A, Mäntymäki M, Zhang LL
Publisher: SPRINGER HEIDELBERG
: 2019
: Electronic Markets
: ELECTRONIC MARKETS
: ELECTRON MARK
: 29
: 1
: 141
: 141
: 1
: 1019-6781
DOI: https://doi.org/10.1007/s12525-017-0278-x
The original version of this paper unfortunately incorrectly captured the affiliation of Dr. Matti Mäntymäki and is now corrected on this article.