A1 Refereed original research article in a scientific journal

Going beyond national cultures – Dynamic interaction between intra-national, regional, and organizational realities




AuthorsSasaki Innan, Yoshikawa Katsuhiko

PublisherElsevier

Publication year2014

JournalJournal of World Business

Journal acronymJWB

Volume49

Issue3

First page 455

Last page464

Number of pages10

ISSN1090-9516

eISSN1878-5573

DOIhttps://doi.org/10.1016/j.jwb.2013.10.005


Abstract

Cultural studies in international business have focused intensively on country-level analyses and have

been criticized for their limited efforts to conceptualize and measure much richer, more dynamic and

multi-level cultures. Drawing on literature from economic geography, we propose a new perspective

that takes intra-national regional culture as the unit of analysis. Combining this perspective with

acculturation theory and the concepts of cultural strength and embeddedness, we develop a conceptual

model to analyze dynamic interaction between intra-national regional cultures and organizational

cultures and propositions on how such interactions affect firm performance. Implications for future

research and business practice are presented.



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