A1 Refereed original research article in a scientific journal

Future images of meat consumption in 2030




AuthorsVinnari Markus, Tapio Petri

PublisherElsevier (Commercial Publisher)

Publication year2009

JournalFutures

Journal name in sourceFUTURES

Journal acronymFUTURES

Volume41

Issue5

First page 269

Last page278

Number of pages10

ISSN0016-3287

DOIhttps://doi.org/10.1016/j.futures.2008.11.014


Abstract
The issue of meat consumption has been a subject of interest that has been looked at from environmental, animal and human perspectives. This paper contributes to the discussion by clarifying the diversity of views with regard to the future of meat consumption. Two round Delphi expert interviews and a consumer survey were conducted in order to collect information. Five coherent future images were constructed: Traditional Approach, Business as Usual, Humans First, Wellness and Vegetarian Society. The discussion part of the paper presents possible ways of influencing meat consumption according to the holders of these different images of the future. (C) 2008 Elsevier Ltd. All rights reserved.



Last updated on 2024-26-11 at 15:32