Commercializing a radical innovation: probing the way to the market

: Aarikka-Stenroos Leena, Lehtimäki Tuula

Publisher: Elsevier Inc.

: 2014

: Industrial Marketing Management

: IMM

: 43

: 8

: 1372

: 1384

: 13

: 0019-8501

DOI: https://doi.org/10.1016/j.indmarman.2014.08.004