Refereed article in conference proceedings (A4)

Business Model Innovation in European SMEs
- Descriptive analysis of quantitative survey and case survey data





List of AuthorsMarikka Heikkilä, Harry Bouwman

EditorsAndreja Pucihar, Mirjana Kljajić Borštnar, Pascal Ravesteijn, Juergen Seitz, Roger Bons

Conference nameBled eConference

Publication year2018

Book title *The 31th Bled eConference "Digital Transformation: Meeting the Challenges"

Start page543

End page560

ISBN978-961-286-170-4

URLhttps://domino.fov.uni-mb.si/proceedings

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/35752677


Abstract

 In this paper we analyse Business Model Innovation (BMI) in European micro, small and medium sized enterprises (SME). We present descriptive findings from our quantitative survey and qualitative case survey on how SMEs are innovating their Business Models. Our survey indicates that 37% of European SMEs innovate their Business Model. We found some differences in BMI depending on the age and industry sectors. We also describe the changes the SMEs make in differing Business Model components when they are improving their Business Model.


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Last updated on 2022-07-04 at 17:00