A4 Refereed article in a conference publication
Generation X - the Unexplored Potential in the Wellness Market
Authors: Anna-Maija Kohijoki, Heli Marjanen, Kaisa Saastamoinen
Conference name: Conference of the European Association for Education
Publication year: 2015
Book title : The EAERCD 2015 conference proceedings
ISBN: 978-2-7466-8451-5