B2 Non-refereed book chapter or chapter in a compilation book
Some viewpoints to the meaning and interpretation of company names
Authors: Paula Sjöblom
Editors: Holger Wochele, Julia Kuhn, Martin Stegu
Publishing place: Berlin
Publication year: 2012
Book title : Onomastics goes business: Role and relevance of brand, company and other names in economic contexts
First page : 79
Last page: 83
ISBN: 978-3-8325-3153-9