D1 Article in a professional journal

Uutta ymmärrystä pakkauksesta kuluttajakokemuksen viestijänä



Authors: Laura Forsman

Publisher: Elintarviketieteiden Seura ry

Publication year: 2017

Journal: Kehittyvä elintarvike

Volume: 28

Issue: 3

First page : 28

Last page: 29




Keywords:
consumer segmentation, Customer perceived value, customer understanding, DESIGN, design thinking, implementation process, Packaging industry, PRODUCT management, sensory analysis, Sensory memory, User-experience, Visual processing



Last updated on 26/11/2024 09:55:27 PM