A3 Refereed book chapter or chapter in a compilation book

Consumer segmentation based on genetic variation in taste and smell

Authors: Mari Sandell, Ulla Hoppu, Oskar Laaksonen

Editors: Gastón Ares, Paula Varela

Publication year: 2018

Book title : Methods in consumer research: New Approaches to Classic Methods

Volume: 1

First page : 423

Last page: 447

ISBN: 978-0-08-102089-0