Parents at the forefront of healthcare encounters - a child's severe illness and the involvement of parents at the encounters

: Niina Gerritsen, Leila Hurmerinta, Birgitta Sandberg, Outi Kortekangas-Savolainen

: Academy of Marketing Conference

: 2017

: Special conference series : Academy of Marketing Science

: AM2017 Conference Proceedings

: 978-1-5272-1271-8