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The Role of Humor in Stories about Business Relationship Ending.




AuthorsTähtinen Jaana, Ryan Annmarie

Publication year2015


Abstract

Research on business relationship ending has so far focused on the reasons the relationships end, the factors that influence ending decisions, and the process through which the ending proceeds (see e.g. Tähtinen and Halinen 2002). The emotional side of ending is under-researched (exceptions are e.g. Ryan and Blois 2010) and, as far as the authors know, no studies have been conducted on the positive emotions and humor in ending processes. This study is about the role of humor in stories about business relationships than ended. Naturally, the overall tone of the boundary spanners’ (i.e. the company representatives’) stories is sad and negative, since the ending of a long-term business relationship is an emotional process for them. However, the stories are not empty of humor. Moreover, as we collected the stories from a group of MBA students, the occasion of sharing the stories was colored with humor. Hence, in this paper we focus on how humor is present both in the ending narratives, and in the situation the narratives are being told and shared with likeminded persons.




Last updated on 2024-26-11 at 14:39