Brief Introduction to National Open Innovation System (NOIS) Paradigm: Integrating Online Social Networks and the Triple Helix Model

: Santonen Teemu, Kaivo-Oja Jari, Suomala Jyrki

: International Conference on Education and Information Systems, Technologies and Applications

: 2008

: Proceedings of the 2nd International Multi-Conference on Society, Cybernetics and Informatics: The 6th International Conference on Politics and Information Systems, Technologies and Applications: PISTA 2008, Volume III

: IMSCI '08: 2ND INTERNATIONAL MULTI-CONFERENCE ON SOCIETY, CYBERNETICS AND INFORMATICS, VOL III, PROCEEDINGS

: 126

: 131

: 6

: 978-1-934272-48-0

On the basis of beliefs on open innovation, online social networks and Web 2.0, we propose a new type of approach based on people-to-people interaction to support national innovation activities. With the aim of generating new ideas, our National Open Innovation System (NOIS) combines two rival innovation sources: (1) technology and social foresight research, and (2) customer needs and experiences (i.e. customer orientation strategy), while following the principles of Triple Helix. The resulting NOIS is an effective and comprehensive open innovation structure where university students and senior citizens are engaged as a significant resource for the business community, in order to fulfil the national innovation strategy as defined by the government.