Subsidiaries’ acculturation strategies as dynamic interaction of organisational- and regional-cultures: Analysis of Japanese MNEs



: Yoshikawa Katsuhiko, Sasaki Innan

: Association of japanese business studies annual meeting, AJBS

: 2014

 The Association of Japanese Business Studies, Conference proceedings

: THE ASSOCIATION OF JAPANESE BUSINESS STUDIES 27th Annual Conference Proceedings June 21 - 22, 2014 - Westin Bayshore, Vancouver



Cross-cultural management literature has been criticised for ignoring intra-national diversity

and lacking of investigation into dynamic interactions between different levels of culture.

Drawing upon acculturation theory, this paper presents theoretical framework to analyse how

MNEs’ subsidiaries deal with their own culture and identity and those of host region. Applying

the framework, we discuss Japanese MNEs’ acculturation strategies. The analysis shows

influence of vertical keiretsu business groups to acculturation strategy of Japanese subsidiaries.



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