In this presentation I will discuss the viewpoints that arise from the questions of cultural
sustainability and responsibility on tourism practices at archaeological sites in Finland.
The presentation will be based on my doctoral thesis (will be completed in 2017) of the
possible futures of tourism at archaeological sites in Finland. In recent years there have
been significant changes in the operational environment of archaeological heritage and
tourist practices. For example the systematic site management of ancient remains has
decreased severely. In this paper I will discuss whose voices and perspectives stand out
when tourist services are developed relying on the principles of the sustainable tourism
standards. The perspectives of sustainability and responsibility are discussed by the
viewpoints of the ancient relics themselves, local inhabitants, tourism developers and
entrepreneurs. What are ethical values and definitions of different stakeholders? How do
these values and ethical choices influence different sites in the concrete level? What are
the possibilities of the future development of these sites based on the ethnological
observation of the research? 

Keywords: sustainability, responsibility, archaeological sites, future orientation 

Session: Wrestling with the ethical questions of cultural heritage in the tourism industry