C2 Editorial work for a scientific compilation book
Google trends data need validation: Comment on Durmusoglu (2017)
Authors: Correia RA
Publisher: TAYLOR & FRANCIS INC
Publication year: 2019
Journal name in source: HUMAN AND ECOLOGICAL RISK ASSESSMENT
Journal acronym: HUM ECOL RISK ASSESS
Volume: 25
First page : 787
Last page: 790
Number of pages: 4
DOI: https://doi.org/10.1080/10807039.2018.1446322
Abstract
In a recent article, Durmusoglu (2017) proposes the use of Google Trends data to study public understanding of environmental risks and claims such data do not require validation. Here, I show this assumption is false and that some of the terms used by the author fail a validity assessment, ultimately affecting the overall value of the study. Authors and reviewers of studies aiming to take advantage of digital data should adopt an enthusiastic but critical approach, particularly with regards to key assumptions and defining methodological aspects.
In a recent article, Durmusoglu (2017) proposes the use of Google Trends data to study public understanding of environmental risks and claims such data do not require validation. Here, I show this assumption is false and that some of the terms used by the author fail a validity assessment, ultimately affecting the overall value of the study. Authors and reviewers of studies aiming to take advantage of digital data should adopt an enthusiastic but critical approach, particularly with regards to key assumptions and defining methodological aspects.
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