Outi Sarpila
outi.sarpila@utu.fi Assistentinkatu 7 Turku |
sociology of physical appearance; sociology of consumption;social inequality; survey research
I am currently working as a professor of sociology at the University of Turku.
I completed my Master's degree in Economic Sociology at the Turku School of Economics in 2007. In 2013, I successfully defended my PhD thesis on consumption related to appearance at the University of Turku, Faculty of Social Sciences.
I work as PI of the project "The social mechanisms behind the economic consequences of physical appearance, SOMA" funded by the Academy of Finland (2019-2023). During 2016-2018 I led research project “Finland as an appearance society” funded by Emil Aaltonen foundation. I'm also part of the consumption reference budget research team at the University of Turku.
Currently, I am working on the book "Handbook of Beauty and Inequality" together with my colleague Professor Giselinde Kuipers (KU Leuven). The book is scheduled to be published in 2024.
https://soma.utu.fi
https://sites.utu.fi/viitebudjetit
At the Bachelor's level in Social Sciences: I teach in courses on social science theories and social inequality. Additionally, I coordinate the Finnish Society course designed for exchange students.
At the Master's level in Sociology: I am responsible for the Sociological Essay course and supervise Master's theses.
In the doctoral program: I organize PhD seminars and and supervise doctoral dissertations.
- Appearance-related consumption among dating, cohabiting and married consumers. – A comparison between men and women (2013)
- International Review of Retail, Distribution and Consumer Research
- Attitudes towards attending to one’s looks in Finland (2013)
- Research papers in economic sociology
- Beauty for sale – An empirical study of appearance-related consumption in Finland (2013) Sarpila Outi
- Editorial note – Wrapping up the past volumes (2013)
- Research On Finnish Society
- Internet-lomake vai ei? – Sähköinen kyselylomake postikyselyitä täydentävänä tiedonkeruun menetelmänä (2013) Verkon ja sosiaalisen median tutkimusmenetelmät Räsänen P, Sarpila O
- Kulutus ja elämäntavat (2013)
- Sosiologia
- Me huolitellut vaan ei hienostelevat (2013)
- Modin
- Ovatko korkeastikoulutetut vihreämpiä kuluttajia? (2013)
- Research papers in economic sociology
- Studies of well-being and lifestyle in contemporary Finland. (2013)
- Research papers in economic sociology
- Changing Leisure Interests in Finland : A Perspective on the Aged Consumers (2012)
- Research papers in economic sociology
- Editorial note: National social science in global society (2012)
- Research On Finnish Society
- I am not spending on my appearance! : Examining low-level consumers of clothing and beauty care in Finland, 1999-2009 (2012)
- International Review of Social Research
- ICT Activity in Later Life : Internet Use and Leisure Activities Amongst Senior Citizens in Finland (2012)
- European Journal of Ageing
- Minun sukupolveni, sinun sukupolvesi (2012)
- Hyvinvointikatsaus
- Old and new sources of risk: a study of societal risk perceptions in Finland (2012)
- Journal of Risk Research
- Well-being in Consumer Society? (2012)
- Research papers in economic sociology
- Editorial note: On scientific expertise and research results (2011)
- Research On Finnish Society
- Personal Care Consumption in Finland: Trends in the Early 2000s (2011)
- International Journal of Sociology and Social Policy
- Changes in Beauty Care Consumption in Finland from the Late 1990s to the Early 2000s (2010)
- Research papers in economic sociology
- Kauniina kaiken ikää - hyvä ulkonäkö suomalaisten korkeakouluopiskelijoiden elämäntavoitteena (2010)
- Futura