Adjunct Professor of International Business in the Turku School of Economics at the University of Turku, and Principal Lecturer (Yliopettaja) at LAB University of Applied Sciences.

Published over 100 peer-reviewed scientific articles and supervised ca. 50 final theses (at bachelor's, master's, and doctoral levels).  Reviewed project applications for The European Science Foundation. Member of the Editorial Advisory Group for Cambridge University Scholars, member of the Editorial Board of International Journal of Comparative Management, and a Topic Editor in the journal Sustainability.

Project manager, principal investigator and/or co-investigator in projects since 2015, including:

• International Opportunities and Business Models in the Entrepreneurial Ecosystem (IOBMEE)
• Enhancing Value Creation and Value Capture through Business Model Configuration: An Ecosystem Perspective (ENHANCE)
• Boosting the Internationalization of Cleantech SMEs (BICS)
• Go East: Sustainable internationalization of Finnish SMEs to Russia
• Digipro: Internationally Scalable Business from Digitality
• Social Entrepreneurship in Higher Education

The most frequently published author in ISI- and Scopus-ranked journals on the topic of SME internationalization, as of December 2022. Published in journals such as International Business Review, International Marketing Review, and in Industrial Marketing Management, among other journals and publishers.

Responsible teacher in a wide range of Master’s and Bachelor’s and Doctoral degree courses at LUT School of Business and Management and LAB University of Appliced Sciences including:

• Accenture Case Workshop (2016-2020)
• Asian Management (2015-2017)
• Contemporary Issues in International Business and Entrepreneurship (2019-2020)
• Contemporary Issues in International Marketing (2014-2015)
• Digital Transformation Management (2022-)
• Doctoral Course in Theories of International Business (2017)
• Ethics, Governance & Responsible Management (2021-)
• International Entrepreneurship Challenge (2016-2020)
• Internationalization of the Firm and Global Marketing (2010-2015)
• Liiketoiminnan ohjaus- ja informaatiojärjestelmät (2014-2016)
• Project Course in Strategy and Business Models (2016)
• Research in International Business and Entrepreneurship (2019-2020)
• Strategy Consulting (2012, 2014-2016)
• Strategy Project (2017)
• Strategic Marketing Project (2018)
• Theories and Research in International Business (Doctoral course, 2019)
• Tutkimus ja kehittäminen (2021)

In addition:

-Visiting lecturer at Turku School of Economics, 2015, course “Exports and SME Internationalisation”

-Visiting lecturer at TalTech University, 2023, course "Theories of entrepreneurship"

-Supervisor of 6 doctoral thesis defended in 2020-2021 (Päivi Aaltonen, Ioan-Iustin Vadana, Jaakko Metsola, Hannes Velt, Agnes Asemokha, Maria Uzhegova)