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    Department of Marketing and International Business

    University of Turku » Turku School of Economics


    Contact Details


    Subordinate Organisational Units
    • Marketing
    • Operations & Supply Chain Management
    • Economic Geography
    • Pan-European Institute
    • International Business


    Persons

    • Aarikka-Stenroos, Leena
    • Ivanova-Gongne, Maria
    • Kettunen-Matilainen, Erja
    • Sandberg, Birgitta
    • Zettinig, Peter


    Publications
      
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    • What is the biggest question in CSR research?  (2015)
    • What makes it so difficult? A systematic review on barriers to radical innovation  (2014)
    • What you see is what you get but you ain’t seen nothin’ yet: A study of incoming leaders’ status characteristics and leadership of global virtual teams  (2010)
    • When and why does the name of the brand still matter?: Developing the temporal dimension of brand name equity theory  (2017)
    • Who are you calling old? Revisiting notions of age and ability amongst older entrepreneurs  (2011)
    • Who endorses whom? Meanings transfer in celebrity endorsement  (2010)
    • Why do we resist equality, diversity, and inclusion? Rethinking EDI from an evolutionary psychology perspective
      (Presentation at the European International Business Academy Annual Conference (EIBA) 2024)
        (2024)
    • (Work)life after work? : Older entrepreneurship in London – motivations and barriers  (2012)

    Last updated on 2024-24-09 at 07:29

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