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    University of Turku » Turku School of Economics » Department of Marketing and International Business


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    Persons
      
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    • Uverov, Nikita
    • Vesanen, Kristiina
    • Vuokko, Pirjo


    Publications
      
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    • The impact of firm-level and project-level it capabilities on CRM system quality and organizational productivity2021
    • The impact of intra- and interfirm collaboration on service innovation performance in B2B firms  (2014)
    • 2011
    • The Innovation Adoption/Diffusion and the Industrial Network Approaches. A Conceptual and Empirical Comparison  (2010)
    • The interface of value creation and the service process – A categorization of the relevant perspectives and an integrative framework.2015
    • The interplay between customers’ incidental and integral affects in value experience  (2022)
    • The long and winding road? ̶ Towards entrepreneurial internationalisation through positive and negative experiences  (2017)
    •   (2012)
    •   (2016)
    • The name of the place as a carrier of the place heritage – Implications for place branding  (2014)

    Last updated on 2022-02-02 at 01:17

    UTU Research Portal