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On the way to understanding binge watching behavior: the over-estimated role of involvement (vol 28, pg 111, 2018)

List of Authors: Merikivi J, Salovaara A, Mäntymäki M, Zhang LL
Publication year: 2019
Journal: Electronic Markets
Journal name in source: ELECTRONIC MARKETS
Journal acronym: ELECTRON MARK
Volume number: 29
Number of pages: 1
ISSN: 1019-6781

The original version of this paper unfortunately incorrectly captured the affiliation of Dr. Matti Mäntymäki and is now corrected on this article.

Last updated on 2019-20-07 at 05:40

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