B3 Article in conference proceedings
How Causal Locus Affects Consumers' Emotions when Co-Production Results are Unsatisfactory?

List of Authors: Larissa Carine Braz Becker, Natália Araújo Pacheco, Vinícius Andrade Brei
Publication year: 2014
Journal: Advances in Consumer Research
Book title *: ACR Conference Proceedings
Title of series: NA - Advances in Consumer Research
Volume number: 42
ISSN: 0098-9258

Internal Authors/Editors

Last updated on 2019-21-08 at 20:00