Mari Hartemo


Information Systems Science (Department of Management and Entrepreneurship)
Doctoral Student, Information Systems Science (Department of Management and Entrepreneurship)

mari.hartemo@utu.fi







Publications

Email marketing in the era of the empowered consumer (2016) Mari Hartemo
(
A2 Review article in a scientific journal)

Towards Improved Performance: A Model for Testing Email Newsletter Design (2016)
Journal of Electronic Commerce in Organizations
Mari Hartemo, Reima Suomi, Ulla Hakala
(
A1 Journal article – refereed)


Last updated on 2017-10-12 at 01:30